The 13th China Automobile third and fourth level Marketing Ceremony was held in Beijing
On January 4, the launch ceremony of the 15th anniversary of the 13th China Automobile Marketing Ceremony and the Top 100 Touring Exhibition series was held in Beijing. Mr. He Guangyuan, former Minister of the Ministry of Machinery Industry; Mr. Pan Gang, Secretary of the Secretary of All-China Journalists' Association; Mr. Zhang Kelin, Executive Vice President of China Machinery Industry Federation; Mr. Fu Yuwu, Honorary Director General of China Society of Automotive Engineering; Mr. Li Chunlei, Director General of China Automotive Journalists' Association; Mr. He Wei, Chairman and President of China Energy Automobile Communication Group and President of China Automotive News Agency; Dong Yang, Executive Vice President of China Association of Automobile Manufacturers; Wang Xia, President of Automobile Branch of China Council for the Promotion of International Trade; Li Jinyong, Rotating President of Auto Dealers Chamber of Commerce of All-China Federation of Industry and Commerce; Xin Ning, Vice President of China Energy Automobile Communication Group and General Manager of China Automobile News Co., LTD.; Du Yingzi, Vice President of China Energy Automobile Communication Group and Editor-in-Chief of China City News; GUI Junsong, Vice President of China Energy Automobile Communication Group and Editor in Chief of China Automobile Press; Wei Shunqing, Deputy Secretary of the Party Committee of China Energy Automobile Communication Group; Hu Yikun, Deputy Editor in Chief of China Automobile Press; Xiang Hui, Deputy Secretary General of China Machinery Industry Federation; Li Yuansheng, Executive Vice Chairman and Secretary General of China Automotive Journalists Association; Luo Lei, Deputy Secretary General of China Automobile Distributors Association; Industry leaders and experts such as Zhao Jingguang, Executive Vice President and Secretary General of Beijing New Energy Automobile Industry Association, LAN Xiangjia, Executive Secretary general of China Automotive Journalists Association and general manager of Beijing Oriental Adil Exhibition Co., LTD., As well as relevant leaders and marketing leaders from Changan Automobile, Geely Automobile, Great Wall Automobile, Dongfeng Nissan, FAW-Volkswagen, Southeast Automobile, Dongfeng Qichen, Dongfeng Liuqi Automobile, BYD, Landwind Automobile, FAW Toyota, BAIC New Energy, FAW Hongqi, Guangqi Honda, Qiling Automobile, Hanten Automobile, Huanghai Automobile, Red Star Automobile and other automobile production enterprises, More than 300 people, including local government representatives and heads of local cooperative units, attended the conference. More than 100 journalists from the central media, local provincial and municipal media, professional media in the industry and various new media conducted interviews and reports at the scene.
It is reported that in 2021, affected by multiple factors, China's auto market experienced the first annual negative growth in nearly 30 years, and many people in the industry expressed their concerns. In the face of such a situation, the organizer determined the theme of this year's ceremony as "Keep the original intention to keep the cold winter, firm confidence to warm the spring", intended to show a series of facts and scenes and massive data of the top 100 tour events, boost the confidence of the industry, and arouse more expectations for the third and fourth tier market.
The conference proceeded in a warm atmosphere. Zhang Kelin and He Wei delivered speeches at the ceremony. Dong Yang, Luo Lei and other industry experts respectively delivered in-depth analysis of the status quo and trend of China's third and fourth tier automobile market keynote speeches.
Zhang said in his speech that the rapid growth of China's auto market is due to the rapid rise of the vast third and fourth tier markets represented by small and medium-sized cities. Especially after entering the new century, when the car ownership in the first and second tier cities tends to be saturated and the growth rate gradually slows down, the sudden emergence of the third and fourth tier markets plays a key decisive role and becomes the main force supporting the growth of the whole market. This year, under the influence of various factors, the level 3, 4 and below the automobile market has temporarily declined, causing a huge impact on the entire automobile market, which also shows the importance of the level 3 and 4 market from another aspect. In this market downturn in the winter, the top 100 tour series of activities issued the declaration of "Never forget the original intention to keep out the cold winter, firm confidence to warm spring", which is also the declaration of the automobile industry. We believe that, with the automobile enterprises to explore the third and fourth market unswervingly, with the faith and perseverance of the spring breeze can not call back, the third and fourth automobile market will be more prosperous tomorrow, the Chinese automobile market will be more prosperous tomorrow.